By Millie Eberl
Newest obsession.. Anything and everything OBEY.
I've been sitting here for the past couple hours online shopping... which is something I find myself doing much more often then I should. Currently my cart is filled with three obey posters, two phone cases and a beanie. Now on to the clothing.
I know obey is nothing new, we've been seeing it at zumiez since our middle school days, but it isn't burnt out. New designs are always coming out and keep getting better.
What's cool about obey is the incorporation of different elements to make the brand truly unique. It revolves around the artwork of Shepard Fairey, who is unbelievably talented and creative and probably the definition of cool.
Fairey created the brand in a sarcastic manner. The message tells people to "obey propaganda" when in fact he means just the opposite. It's about being an individual and being aware of the propaganda surrounding us and brainwashing society.
Some popular designs include one of a police officer with the caption "I'm going to kick your ass and get away with it" or the classic "Make love not war."
The designs are beautifully edgy while thought provoking, making them cool enough to hang on your wall or sport on your hoodie. Besides I think I was a skater boi in another life, I'm fascinated by the culture and the fashion... unfortunately I'm not coordinated, but hey I can dress the part.
Bottom line, check it out.
Keep Calm And Obey Propaganda.
Newest obsession.. Anything and everything OBEY.
I've been sitting here for the past couple hours online shopping... which is something I find myself doing much more often then I should. Currently my cart is filled with three obey posters, two phone cases and a beanie. Now on to the clothing.
I know obey is nothing new, we've been seeing it at zumiez since our middle school days, but it isn't burnt out. New designs are always coming out and keep getting better.
What's cool about obey is the incorporation of different elements to make the brand truly unique. It revolves around the artwork of Shepard Fairey, who is unbelievably talented and creative and probably the definition of cool.
Fairey created the brand in a sarcastic manner. The message tells people to "obey propaganda" when in fact he means just the opposite. It's about being an individual and being aware of the propaganda surrounding us and brainwashing society.
Some popular designs include one of a police officer with the caption "I'm going to kick your ass and get away with it" or the classic "Make love not war."
The designs are beautifully edgy while thought provoking, making them cool enough to hang on your wall or sport on your hoodie. Besides I think I was a skater boi in another life, I'm fascinated by the culture and the fashion... unfortunately I'm not coordinated, but hey I can dress the part.
Bottom line, check it out.
Keep Calm And Obey Propaganda.